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Founded in 2018 with its first store in Beijing’s Xizhimen area, Lanxiong Fresh Milk has been committed to its brand mission of “creating a better milk-drinking experience and making everyone fall in love with milk.” The brand has focused on the freshly made dairy beverage segment, emphasizing safety, health, and quality as its core product values. Its portfolio includes fresh milk beverages such as Mango Milk and Grape Milk, as well as functional yogurt offerings like Mulberry Probiotic Yogurt and Hawthorn Probiotic Yogurt. Over seven years of development, Lanxiong Fresh Milk has successfully evolved from a regional brand into a nationwide chain, operating more than 100 stores across Beijing and surrounding areas, and has become a trusted benchmark brand in the fresh milk beverage category.
Facing the standardization control challenges brought by cross-regional expansion, Lanxiong Fresh Milk urgently needed to achieve two core objectives: establish a replicable product standardization system and implement a high-precision raw material quality control mechanism. Driven by this strategic need, the key compatibility of TEDIA's core patented "weight-feedback dispensing" technology became evident—it enables precision control with an average dispensing error of <1g / <1%, even for highly viscous, non-homogeneous materials like fresh milk and yogurt. This perfectly matches the brand's pursuit of ultimate stability for milk-based drinks. During the joint testing phase, after overcoming dispensing efficiency bottlenecks caused by material rheological properties, the partners prioritized large-scale deployment in Beijing and core surrounding markets (covering full liquid product lines with two machines per store) and have systematically expanded to regions including Henan, Shanxi, Northeast China, and Inner Mongolia.
As fresh milk and yogurt beverages become daily staples of a healthier lifestyle, TEDIA’s intelligent beverage automation technologies and digital solutions are helping brands like Lanxiong Fresh Milk ensure consistent quality and health standards in every cup, redefining new benchmarks for freshly made dairy drinks.
Laboratory-Level Flavor Replication
Defining a Scientific Standard for “Great Taste”
Lanxiong Fresh Milk’s professional R&D team continuously studies consumer taste preferences and market demand, exploring new flavor combinations and production techniques to ensure each beverage achieves optimal mouthfeel and flavor balance. TEDIA’s intelligent beverage system supports this goal from the production end, enabling high-fidelity replication of standardized flavor profiles. The patented weight-feedback dispensing technology ensures precise dosing of high-viscosity, non-uniform ingredients, eliminating inconsistencies caused by manual preparation. Standardized automated operations remove variability stemming from staff experience, allowing laboratory-developed formulations to be accurately reproduced in every store, every time. This guarantees exceptional flavor consistency across all servings, strengthens consumer recognition of the brand’s taste profile, and lays a solid foundation for long-term consumer trust.
A Closed-Loop Digital Food Safety System
Safeguarding Ingredient Freshness Across the Entire Lifecycle
Lanxiong Fresh Milk places food safety at its strategic core. The brand has built a stringent ingredient control system spanning from source to point of sale, including 7-day shelf-life pasteurized milk, a “direct-from-origin + third-party testing” access mechanism for fresh fruits, and a fully integrated cold-chain logistics network. Its self-owned supply chain and warehousing infrastructure enable seamless “factory–warehouse–store” direct delivery, ensuring quality and freshness at the front end.
At the store level, TEDIA strengthens risk control through a digital food safety closed loop. The TEDIA APCP system enables intelligent shelf-life management, real-time tracking of ingredient consumption, and precise control over near-expiry waste. It captures full-process beverage production data, forming a traceable, accumulative food safety evidence chain. Store managers can maintain clear visibility over ingredient expiration and usage, while headquarters can monitor material status across all locations and enforce mandatory disposal when necessary. Blind spots in ingredient management are eliminated entirely, ensuring every beverage is made with compliant, fresh ingredients. The brand’s promise of “freshness” is thus transformed into verifiable, data-backed delivery at the store level.
"Zero-Resistance" New Product Launches: Agile Drive for Regional Product Strategy
Beyond delivering high-quality and healthier beverages, Lanxiong Fresh Milk places strong emphasis on flavor innovation. The brand regularly launches seasonal limited editions and develops region-specific products aligned with its national expansion strategy, continuously enriching its product matrix.
TEDIA’s APCP cloud-based configuration management platform provides the foundation for agile regional rollouts. New formulations can be uploaded to the system and deployed across all relevant stores with one click, enabling automatic synchronization at terminals. This eliminates reliance on manual experience and delayed training, allowing simultaneous nationwide product launches. Each beverage benefits from laboratory-level flavor replication, while full-chain production data provides real-time feedback on product performance. This enables accurate assessment of market acceptance and precise identification of regional taste differences, powering a closed-loop iteration engine of “R&D – launch – feedback – optimization.”
Lightweight Operations
Precise Cost Control for Franchise Management
In 2023, Lanxiong Fresh Milk officially launched its franchising strategy. Its first franchised store in Xi’an achieved an impressive RMB 104,000 in revenue on opening day, with TEDIA’s intelligent beverage operation system playing a critical supporting role in rapid store deployment. The tap-and-scan simplified operation model significantly lowers skill barriers. New staff can independently produce beverages after basic equipment training, effectively mitigating quality fluctuations caused by high staff turnover. In high-traffic environments such as campuses and commercial districts, TEDIA equipment delivers stable single-machine capacity of over 5,000 cups per day and an output speed of 8 seconds per cup, flexibly handling peak demand during lunch hours or after school without customer loss due to queuing. During off-peak hours, automated production reduces redundant staffing needs, substantially optimizing labor cost ratios at the store level.
At a pivotal moment when the fresh beverage industry is accelerating toward intelligent and digital transformation, the deep collaboration between Lanxiong Fresh Milk and TEDIA not only drives operational efficiency breakthroughs for the brand, but also provides a replicable model for intelligent upgrading across the fresh dairy beverage sector. As intelligent beverage automation technologies continue to evolve, the industry is steadily advancing toward higher standards of quality and digitalization. TEDIA’s intelligent beverage solutions are enabling brands to transform their health commitments into measurable, executable standards, empowering the delivery of high-quality, healthier products through technology-driven innovation.
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nanazhu@tediatech.com
18321154854（Workday 10:00 - 19:00 BJT）
Building B, Huihu Building, No. 10 Moon Bay Road, Suzhou Industrial Park, Jiangsu Province
Building B1, Taishang Creative Park, No, 428 Wubao Road, Minhang District, Shanghai
Learn More/
Make an Appointment
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